In this section we look at the options for companies that wish to engage in social media but wonder where to start. Most companies recognise that if their customers or stakeholders are talking about them, they would like to be able to respond when & if appropriate eg to offer customer service, correct errors, reward loyalty & continue to build relationships. In our training we look at the key steps to ensure readiness ready for this process. You need to choose a social media hub which is strong & rich enough to build engagement as well as extract business value. Here we look at the more established options …
Key Tools For Social Media Management & Measurement:
Using A Blog As Social Media Hub?
Key Issue: Can Blogs Be Social Media Hubs?
Blog Tools: WordPress Replaces Websites?
Using A Forum As A Social Media Hub?
Web Forums: Time Of Day Of Use?
Web Forum Tools: GetSatisfaction?
Your Social Media Action Plan?
Next we look at how companies can greatly extend the reach & impact of their social media when resources allow …
The Future of Business? 
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